Local Ministry Programme – Branding

I studied on the Guildford Ministry Programme at a time when it was going through substantial changes and aligning its degree to Durham University. As part of the change a new identity was created working with the course director and selected members of the faculty. A key consideration was to create something that felt universal whilst keeping its link to Guildford. We achieved this by separating Guildford from LMP and creating a dynamic that could in time be used by other local programmes across the UK.

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